GRI 108: Sales and Marketing

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Marketing works hand in hand with sales, becomes an ongoing process of planning and executing the strategy and tactics for products and services to create a dialogue or communication.

In this course, sales and marketing are discussed in relation to the buying and selling.

At the end of this course, participants will be able to:

  • Seek and provide the information necessary to best serve the customer.
  • Apply the elements of a marketing plan to sell a property.
  • Prepare a pre-listing and listing presentation.

Through the study of this course students will begin the process of building a marketing plan and the course is completed with a multiple choice final exam.


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