Jennifer Bergman

1. Tell me about why you chose to go into real estate and explain your process to getting to where you are now.

I have always loved browsing houses. I always knew I wanted to be in real estate in some way, shape, or form. I had a marketing job before the world shut down for COVID. Once that hit, they did not have a position for me, so that is when I decided to finally get my real estate license.

It was overwhelming to start. I think a lot of people have the same experience. Luckily I was able to study full-time. It took me three months to complete my courses. It has gone by so fast! It has been five months since I joined my brokerage. The first couple of months is a lot of worrying. It was more like starting a business as opposed to starting a job. With a job, you are settled in after a few weeks of onboarding. With real estate, you are setting up everything up on your own if you go in as a solo agent.

It really started to get fun after I did my first few showings. That is when I actually started to feel like a real estate agent and I have loved every second of it!

2. Tell me about your experience with your social channels and your decision to start making YouTube videos about the real estate industry?

Back when I was studying to get my license, I was looking around YouTube videos to help me. I couldn’t find any that were specific to my state or that were more recent than four to five years old. I was frustrated that there was not much out there. I figured that if I couldn’t find anything, then I would just make something myself. I posted them and am getting a ton of positive feedback.

I got so much great feedback from my channel. I hope that down the line these can help me become a real estate coach. I’ve already gotten a few requests.

3. What are your goals/plans/directions for the future?

In these first two years, I would love to get to a point where I average two sales a month. I would like to make passive income by coaching people. I would use that passive income to get into some more real estate investing.

4. Since starting your career in real estate, what have you found most rewarding and most challenging about your career?

I was a first-time buyer last summer, so I know how scary the process is. I didn’t necessarily know what I was doing. It was a scary process. I was not walked through it very well. It is very fulfilling for me that the first two closings I had were first-time home buyers. I was able to help them every step of the way.

The most challenging has been setting a schedule. I know successful agents have a set schedule every day of the week. It is hard not always knowing what to do.

5. What advice do you have for those hoping to get into the real estate industry?

You need to focus on making relationships and helping people. It is important to show up and answer questions, even if it does not lead to an immediate real estate lead. They may eventually use you as your agent. So far, I have just been trying to expand my sphere of influence and work on my social media. I haven’t had to do any cold calling or door knocking yet, but I may start doing that soon. Having hobbies is another great thing, too. It only expands your connections and gives you a better balance in life. The more people you know, the more people will look to you for real estate help.

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